Is Eminent Domain as Practiced Today a Violation of the Takings Clause Essay

Is Eminent Domain as Practiced Today a Violation of the Takings Clause of the Fifth Amendment of the US Constitution - Essay Example It has commonly been argued that eminent domain is a violation of the taking clause of the fifth amendment of the US constitution. The Taking Clause of the US Constitution The purpose of the taking clause featured in the US constitution is to bar the government from forcibly making some people bear public burdens, which is a responsibility of the entire public (Funk 123). On the other hand, the takings clause fully requires compensation whenever a government takes away private property and converts it for public use. Eminent domain gives the government power to take such property, even without fully compensating the private owners, which is contrary to the Fifth Amendment (Greenhut 65). The fourteenth and fifth amendments’ taking clauses of the constitution have similar meaning and effect. However, owners of property can enjoy more protection from the Fifth Amendment takings. Proponents of eminent domain believe that the US constitution’s Fifth Amendment takings clause does not prohibit the government from taking private property (Donahue 32). The requirement of public use is normally viewed like a restriction on the power of government over eminent domain as proponents of eminent domain believe. ... The situation of many individuals that have their properties taken by the government is normally made worse given that some of these properties are what they consider a lifetime investment and therefore beyond monetary value. In this respect, eminent domain denies individuals the right to enjoy whatever they have worked for irrespective of how much treasured their investments are to them (Sheldom 24). This as a result lowers the motivation of hardworking citizens who always live in fear considering that their properties may be taken at any time and without warning. Eminent domain has been applied blatantly with power-hungry and utilitarian justifications. Such events occur for example where large companies that remit more taxes to the government are favored against individuals or smaller organizations to an extent that properties are seized from the later unjustifiably for the benefit of the larger companies as noted by Ryskamp (35). This sometimes is done out of the consideration th at larger companies create more employment opportunities compared to smaller ones. Unfortunately the application of eminent domain in this respect is flawed as it considers individuals as fungible or substitutable objects. When the government seizes property based on such logic, it means that the government cares not for the welfare of those whose lives are ruined as a result against the constitutional implication that the individual’s right is absolute. Some quarters have reasoned that eminent domain helps in the redistribution of property and helps in creating equality and equity in the sharing of resources among nationals. This idea is further propagated based on the reasoning that the government helps in

Compare and contrast the poems Essay Example for Free

Compare and contrast the poems Essay The poem leaves us either reassured that in the midst of all evil there can be some good or depressed and in despair because in the family life of the Belson commandant lurks an evil which could ruin their lives any time. Night of the Scorpion The title denotes power and control from the scorpion as one night the scorpion ruled and controlled everything that happened. The title uses Night to give a sense of dark times and that something fatal may occur. The poem is very other. It has an Indian location which is where scorpions can be found as it is one of the warmer regions of the world. The poem is in free verse with the last three lines sectioned off. It is of narrative style and contains a very memorable heart. The weather was desperate and it was lashing with rain. In fact the monsoon conditions had affected the scorpion and all that it wanted to do was to shelter from the torrent. However it was disturbed by the poets mother who was probably searching for rice to feed her family. She was stung and the poison from the tail entered her bloodstream like a foreign invader defiling the enemy territory. Many neighbours arrived and the author compares this to a swarm of flies. I would compare it to students who clamour around desperate fro entertainment around a schoolyard fight or would be helpers around an accident victim. The neighbours like the helpers all had their suggestions many of their ideas involving the power, rituals and beliefs of religion. The scorpion is thought to be evil when in reality it is only trying to protect itself. The people believed that the victim and the scorpion were still linked. This bond meant that when the scorpion moved the poison inside the mother moved around her blood invading and conquering. Many prayers were said for the victim. The neighbours also felt that out of this tragic accident some good would emerge. The poison would burn away her sins and cleanse and purify her body of excessive ambition and lustful or adulterous thoughts or acts. Neighbours believed that her suffering was paying the price of evil to God and reducing the amount of evil in the world. The victims husband was willing to try any one idea or a combination and mixture of the suggestions. He was usually not one to believe in religion but usually based his opinions on logic and facts. Yet even he set fire to the affected site and watched the flame feeding on her toe. A holy man was allowed to perform sacred rites and after twenty hours the victim recovers only to rejoice in the fact that it was her and not her children. The mothers wishes were a superb example of the unconditional love most mothers feel for their children. Comparisons and Differences. Both poems are about creatures who are simply concerned with their own survival. With the vultures it is the need for food that causes them to be scavenges and with the scorpion its wish not to be squashed causes it to flash its diabolic tail. Both poems give information on cultures that are not familiar to us. The main difference is the message given by the poets In vultures the readers can chose there own position with regards to good and evil whereas the second message denotes the helplessness that sometimes death will occur and at other times the victim will survive. In the scorpion it is possible for both the victim and the scorpion to survive whereas the vultures will die if they dont eat prey and the prey is already dead. Death is a necessary evil for the vultures. Cultural Background I think that Night of the Scorpion best captures cultural background because it mentions religion and family life from another culture. For example mud baked walls and candles and lanterns and the Holy man performing his rights to tame the poison with an incantation. Whereas vultures is set in the middle of nowhere, somewhere like the deserted plains of Africa. It isnt something that would be found happening in a village. Scorpion is a true story of the poets family and it comes across through the detail and building of atmosphere the poem contains brought about by the phrase ten hours of steady rain had driven him to crawl beneath a sack of rice. As he was there at the time his thoughts and feelings are brought across very well in his writing. The poem shows compassion when the mother only said Thank God the scorpion picked on me and spared my children. Conclusion I prefer vultures as I like the way in which evil is contained in good. This is shown in the phrase in the very germ of that kindred love is lodged the perpetuity of evil. The evil is described in phrases such as picked the eyes of a swollen corpse, ate the things in its bowel and fumes of human roast. The good however is conjured up by inclined affectionately and tender offspring. I feel it is more of a poem compared to Night of the Scorpion because Scorpion is a very much narrative style of writing. It is too narrative for my liking.

Essay --

Instruction or lectures (amount and quality) Academic achievement of students disrupted and decline due to the instructor and lectures factor. Most selective university lecturers are very brilliant in their studies, but they are less skilled to give lectures to the students in the class. This made it difficult for students to understand the content of the lesson presented by the lecturers and make the student feel bored and uninterested. Imparting skills effectively is very important. Lecturers need to know and study the most effective methods to teach and get students' attention. Interesting teaching techniques and can effectively improve student enthusiasm for learning more seriously and diligently to excel in all subjects. Quality of teaching should be clearly described and punctuated by making a lot of refresher training with the students so that students can better understand the lessons taught. Besides, the lecturer should give tips and advice about education and how to answer the exam questions correctly. Environment (home, school, peers and technology) Environmental factors a...

Why is it Justifiable to Describe TCD’s Exam Hall

Architecture Essay Why is it Justifiable to describe Tad's Exam Hall as ‘classical? Michele Fox-Bell Submission Date: 7th December, 2012 â€Å"Classicism' a revival of or return to the principles of Greek or Roman art and architecture. Although most phases of medieval and later European art have to some extent been influenced by antiquity, the term ‘classicism' is generally reserved for the styles more consciously indebted to Greece and Rome. â€Å"l In this essay I will discuss why the Examination Hall in Trinity College Dublin can be considered a classical building.In the first century BC, the Roman architect Marcus Vitreous wrote his ten books of architecture. In these books, De Architecture, he detailed the Greek and Tuscan orders as a reference point for future architects. In 1563, Giaconda dad Avignon wrote his treatise, The Five Orders of Architecture, which was considered to be a guide for architects and builders throughout Europe. During the Renaissance, Andrea Palladian (1508-1580), wrote the The Four Books of Architecture, these books encompassed the classical architecture of Greece and Rome. It is from these roots that the Neo-Classical architects developed their approach to design, considering its form and function for both private and civic buildings throughout the 17th century. The Examination Hall in Trinity College, Dublin, stands in Parliament Square. Designed by the architect Sir William Chambers, but realized by Christopher Myers, and completed in 1785. Entering the college through the classical portico of the West Front of Trinity College, one emerges into a beautiful, elegant and enormous space consisting of two squares, Parliament Square, a cobblestones quadrangle, and Library square, which is set with lawns and trees.With the Campanile at the axis teen the two, to the left of this is the Chapel (1787-98), Dining Hall (1760-5), and the Graduates memorial building (1892), at the back of the square stands the Rubrics (1690), t he square is completed by the Library (1712-33) on the right, and the Examination Hall (1777-86). 1. Flemings Honor,H and Vesper, N. (1999) Architecture and Landscape Architecture The stylistic composition of the Exam Hall is Neo classical after the Roman style. In contrast to the West Front, with its festoons and garlands, it could be considered austere.Facing across the main quadrangle towards the Chapel, these two buildings error each other. Both are large single vaulted chambers with an apse, and a temple front portico in the tetra style, the columns being of the Corinthian order, supporting a pediment with unadorned tympanum, this mirroring was a device used in classical architecture to try to achieve balance, majesty, space and calm. The roof of the portico is of groin vaults springing from the imposts of Corinthian pilasters on the inside and the front columns.There are three principle registers, the ground floor, the piano mobile and the upper or attic level. There are five bays on the front elevation. The fenestration is typical, neoclassical, symmetrical distribution; the windows on the ground floor are round headed in keeping with the three arches in the portico, and the three arched windows above the entrance. On the piano mobile the windows are large, rectangular, with a pediment above, and console brackets and festoons below, the sills united with continuous including.The attic windows are smaller, and square with a lintel above them. The walls of the building are made from ashlars granite, with channeled rustication on the ground floor, giving the building a fortified and secure effect. The portico and three central bays are made from Portland stone, a sign of the illustrious economic climate during the last half of the 18th century (Portland stone was expensive and had to be imported from Dorset at some considerable cost). The longitude elevation of the exam hall consists of seven bays; the central window on the piano Mobile has a pediment.Agai n the fenestration is symmetrical, with square windows on the attic floor, above each window is a lintel, on the ground floor the ashlars granite is channel rusticated, and the rectangular windows again have lintels above them. An undecorated transfigures spans the building between the ground floor and the piano mobile. Central to the ground floor is a door with block rustication surrounding the entrance. A balustrade runs along the parapet on the roof. Behind the balustrade on the roof, semi-circular windows run the length of the building including the three semi-circular windows on the south facing elevation, which is where the apse is.The apse has three bays, the attic level contains the aforementioned semi-circular windows, the piano mobile contains three large rectangular, round headed windows which are framed with a keystone surrounded y five vigorous either side of it. Inside is an ‘aphasia hall with a three-bay arcaded vestibule and gallery above'2, the hall is lit nat urally by the semi-circular windows on the clerestory, the round headed windows in the gallery and by the large round headed windows in the hemispherical semi-dome apse. The interior is stunning with decorative Damascus style stockroom, by Michael Stapleton.The epicenter elegance of the incommoding which adorn the frieze and wrap around the interior, carrying garlands and scrolls, are delicately rendered and utterly beautiful. This ornament covers the panels of the elliptical groin-vaulted ceiling, along with roundels and husk-garland ovals. The hall also contains the Baldwin Monument of 1781 by Christopher Whetstones, a gilded Organ case by Lancelot Pease, 1684, and a gilt wooden chandelier. 3 The examination Hall follows the rule of three, or tripartite organization of classical architecture.The Temple front elevation combines the astrolabe/base, the portico/middle, and untreatable/roof. Within this combination, the column has a base, a shaft and a capital. The untreatable has an architrave, frieze and cornice. Considering the villas n northern Italy which were following the architecture of antiquity, the classical style, Villa Memo in Fanfold, Villa Escherichia, at Financially in Veneto, or the Villa Copra â€Å"La Rotunda† in Vaccine, which inspired thousands of buildings in Europe and further, all these examples have in common their inspiration, The Pantheon, in Rome.Andrea Palladian, who published his treatise â€Å"l Equator Libra Deliberateness's† in 1570, was the architect responsible for all these inspirational buildings. â€Å"In his early thirties, Paladin's talent was recognized by classical humanist scholar, Count Ignoring Transition, who introduced him to the study of architecture in Rome, focusing on the study of classics, and Vitreous principles of architecture strengthening his fluency in the classical architectural language, demonstrated by his sensible use of symmetry and classical orders in his work†4 2. Casey, C. (200 5) The Buildings of Ireland, Dublin (pig. 97) 3. Ibid. (pig. 397) Chaw,R and Alt,R (2012) Sir William Chambers, ( Treatise on Civic Architecture 1759), designed the 4. Examination Hall in 1785. Influenced by continental neoclassicism and the works of Vitreous, and Palladian, Chambers had already designed the Casino at Marino, built or the Earl of Charleston. The Examination Hall was built by Christopher Myers, (1777-1786). William Chambers influenced a small group of architects including James Agenda, who went on to finish the Four Courts, amongst many other civic buildings around Dublin, which was preceded by the Examination Hall. In conclusion, it is Justifiable to describe the Examination Hall in Trinity College as classical, since the architectural language used in the design and building of it comply with the classical principles set down in the works of Vitreous, Albert', Avignon and Palladian. The temple front elevation and fenestration treatment on the says are of the same s tyle as many of the Palladian villas built in the sass's, which in turn took the Pantheon and many other temples in Rome as their inspiration.The economic climate in Dublin in the 18th century mirrored the prolific wealth of Italy in the 16th century providing a fertile atmosphere for civic architecture. The reputation of the patron, architect and builder for supplying such civic magnificence was enhanced and profitable. The need for wealthy patrons and thriving governments to illustrate their success and status through the creation of majestic buildings lead directly to a reintroduction of the classical era.The Examination Hall was used as a public building, as a theatre and a forum for the many guilds in the city, its function was to facilitate these gatherings whilst communicating through the design and creation of majestic structures the affluent society that was Georgian Dublin. The Examination Hall has a restrained noble simplicity, free from ornamentation. It is defined and s olid, it occupies its space in a dignified grandiose manner, it appears level-headed, principled and steadfast. The roots of the Examination Hall belong firmly in the classicism which began with Vitreous and spanned Brucellosis, Albert', ND Donated.

Our Identity Is Shaped by Our Relationships Essay

Good morning/afternoon everyone, my name is Jessica Holmes and I’m coming from the VCAA education department. I’m here today to talk to you about how, â€Å"our identity is shaped by our relationships†. When I say relationships, I don’t just mean boyfriend/girlfriend relationship, I’m also talking about family, friends and other relationships. I’m talking about identity since it’s your context writing theme for year 12. Our family is huge in determining who we are and what we are all about. They tell us from day one what is good about us and what we can or cannot do and we absorb it all as children letting it shape us. Our family in most cases dictate our political beliefs, our economic beliefs, our religion, and our social beliefs and frame our overall view of the world. Think of the beliefs you developed outside of the family and you won’t find many. Now the problem these days is that the family as we know is falling apart. There are too many single parent families; a young man does not have a role model for a male because the dad is not there. This is a problem as that young man now gets his idea of being a man from bad influences, such as local thugs or a character from a movie. Even with the families fragmenting these days, the role of the family in our lives is huge beyond anything we can ever understand. Your friends shape your identity just as much as your family, if not more. You learn different things from every person you meet. Your friends are someone who you are with most of the time, so you would pick up many things from them. You gather the traits from those around you and your mind will tell you which are good and bad. Mean Girls is a perfect example of how friends shape you. Cady changes herself to fit in with her new posh friends, her friends shaped her as a mean girl, but it wasn’t long till she found who her real friends were and what her identity was. Your identity is shaped by your real friends, who you hang out with the most. Our other relationships that shape our identity would be our teachers. They teach us what is good and bad and they educate us and help us. Our employers are another source that shapes our identity; they shape out who we are and what our profession is. Our society and neighbours also shape our identity. In the novel â€Å"Growing up Asian in Australia†, Tom Cho wrote a short story called â€Å"Learning English†. He had to learn English to mingle with this neighbours and the society he lived in. When he first arrived in Australia, he didn’t know English, so he found it difficult to communicate with everyone. He learned English for the society, so the society shaped him. I would like to finish up by saying; every relationship shapes your identity. You would not know about it, but if you think about it, all relationships play their own roles and shape your identity in their own way.

Redox Titration Lab Report Essays

Redox Titration Lab Report Essays Redox Titration Lab Report Paper Redox Titration Lab Report Paper Cry H2O This equation can be used to convert moles of the dichloride ion to moles of the unknown iron to determine the percent of iron contained in the sample, To prepare the acid mixture add 125 ml of both concentrated phosphoric acid ND sulfuric acid to 500 ml of denizens water and mix well. To prepare the potassium dichloride solution dissolve about I . 25 g of potassium dichloride in denizens avatar and dilute to 250 ml. To standardize the potassium dichloride weigh out about 0. G of ferrous ammonium sulfate, hexameter into a 250 ml flask and dissolve in 50 ml Of denizens water and mix for two minutes. Then add 50 ml of the acid mixture previously made and add three to four drops Of p;Diophantine sultanate indicator to the solution. Then titrate with the potassium dichloride until a hanged in color from green to purple occurs. Repeat these steps for three more trials. To titrate the unknown sample of Fee weigh out about 0. G of the unknown into a 250 ml flask and dissolve the sam ple in SO ml of denizens water and mix for two minutes, As before ass 50 ml of the previously made acid mixture and three to four drops of p-Diophantine sultanate and titrate with the potassium dichloride. Then use this information to calculate the percent iron in the unknown sample. The only obvious observations that could be made in the experiment was the lour change of the solution from green to purple due to the indicator p- Diophantine sultanate and also titrating the solution with potassium dichloride. Data Analysis Trial Trial 2 Trials Trial 4 Wet. , g 0. 5025 g 0. Edge 0. Gag 0. 5013 g Volvo. Cracker , ml 13. 72 ml 14. 22 ml 13. 83 ml 13. 69 ml Wet. Unknown,g 0. Gag 0. Gag 0. Gag 0. Gag Volvo. Cracker , ml 3. 07 ml 10. Ml 9. 53 ml %lord in sample 10. 29% 11. 55% 10. 85% 11. 11% Trial 1 Trial 2 Trial 3 Trial 4 Mean SST RSI 10. 29% 11. 55% Fee 10. 85% 10. 95% Fee 05% Fee Calculations [Cracker] = 0. 17 M ml Cracker * M [pick] Spooled spooled = 9. 20 attach = [pit] = 1. 197 @ 1. 0 table attach The tuft methods are statistically comparable Focal = [pick Focal 676 Beatable = 9. 28 Focal > Beatable The variances of the two methods are statistically different The average percent of iron present in the unknown sample was 10. 95% Fee with a standard deviation of 5% Fee. When statistically compared to an alternative method of determining percent iron in the same unknown sample using Beers Law the two methods were found to be statistically the same to the 90% inference interval but the re sults of the 5test was the variances are statistically different. It seems as though the redo titration is a more accurate and reliable method for determining the percent of iron in an unknown sample. It seemed as though analyzing the sample would be more accurate using the spectrophotometer but upon experimentation and statistical comparisons of the two methods it is clear the redo titration would be a better choice for better and more accurate data. Reference Buffalo State university. Http://staff. Buffaloes. Du/Nazarene/cell 12/chromate . HTML (accessed Cot 21, 201 1)

Greek Idiots - Democracy and Voting - Myth vs Fact

Greek Idiots - Democracy and Voting - Myth vs Fact In ancient Greece, the inventors of democracy set up a law that required every person to vote, regardless of who they voted for. If anyone was found not voting, the person would be publicly marked and labeled an idiot, someone who thought their own personal needs trumped those of the society around them, and over time, the word idiot has evolved into todays usage. -Â   Isaac DeVille, Michigan State columnist It just isnt true that all Greeks or even all citizens of Athens were required to vote, and its not true on many levels. Only males (free and, originally, propertied; later, also born to two Athenian-born parents) could become citizens.Only citizens could vote.These potentially voting citizens were limited to those without a personal or inherited mark (atimia) against them.In addition, whats true about one period of democracy is not necessarily true of another. 1275a: 22-23: A citizen defined in simple terms is someone who can participate in judging [that is, serve as a juror in the court system] and in governing [that is, serve in public office, which here means not just magistracies but also serving in the assembly and on the council in systems of government that have these institutions]. Stoa Project Aristotle www.stoa.org/projects/demos/article_aristotle_democracy?page8greekEncodingUnicodeC Politics Male Athenian citizens actively participated, but voting was only a part of what was meant by democracy. Speaking well and being physically present in the communal life were crucial.The Athenian assembly, which held 6000 citizens, decided most of the issues.Citizen-orators persuaded their fellow citizen-voters.The voting itself could be conducted by a show of hands, as is seen Aristophanes comedy Ecclesiazousai, where Praxagora describes the voting in the Assembly:Its difficult; yet it must be done, and the arm shown naked to the shoulder in order to vote.Officials chose the winner based on a visual estimate of the majority of hands. They certainly werent counting exactly enough to make sure there were 6000 hands on 6000 discrete bodies. Sometimes more secretive ballots were used small, colored balls placed in urns. 6000 was not the entire citizen body, although it was a hefty portion.A body of 6000 citizens served as juries, meeting about half the days of the year, with each of the ten tribes providing its required share.A lottery selected the 400 or 500 men for the third governmenta l group, called the boule. Steven Kreis The Athenian Origins of Direct Democracy explains the idiot reference in the student newspaper: At Athens, a citizen who held no official position or who was not a habitual orator in the Assembly was branded as idiotai. This is a far cry from calling the non-voter an idiot. Idiotai is also used to distinguish the common people from the poor (penetes) and the more powerful (dynatoi). Idiotai is also used for unskilled worker. While we dont know what the population figures are for ancient Athens, and it changed over time, if there were say, 30,000 male citizens, more than a third of them were actively involved in politics at times. If we followed the Athenian example, who would feed, house, clothe, educate, and medicate the families of the politicians? Pay for time spent fulfilling the civic obligation was at first non-existent. Aristotle has several passages in his Politics explaining why. Here is one: 1308b: 31-33: It is of the greatest importance in all systems of government to have laws and the rest of governmental administration so arranged that magistrates cannot profit financially from their offices. There is a passage from a work ascribed to Aristotle in a section about Solon that probably led to the columnists idea. It comes from Constitution section 8: Further, [Solon] saw the state often engaged in internal disputes, while many of the citizens from sheer indifference accepted whatever might turn up, he made a law with express reference to such persons, enacting that any one who, in a time civil factions, did not take up arms with either party, should lose his rights as a citizen and cease to have any part in the state. Although not the last word that could be said on the issue, modern Americans are not like classical Athenians. We neither live our lives in public nor do we all want to be politicians (although neither did Socrates, even though he sat on the Athenian Boule). Requiring us to be penalized for failing to go to the polling booths andmake choices on the ballot once every 4 years because thats what they did in the birthplace of democracy misses the point of the ancient Greek democratic process. Further Reading on Greek Voting and Idiots The Tradition of the Athenian Democracy A. D. 1750-1990, Mogens Herman Hansen Greece Rome, 2nd Ser., Vol. 39, No. 1. (Apr., 1992), pp. 14-30.The Athenian Assembly in the Age of Demosthenes, Mogens Herman Hansen. Review author: Phillip Harding Phoenix, Vol. 44, No. 2. (Summer, 1990), pp. 199-200.The Ten Archontes of 579/8 at Athens, Thomas J. Figueira Hesperia, Vol. 53, No. 4. (Oct. - Dec., 1984), pp. 447-473.The Duration of a Meeting of the Athenian Ecclesia, Mogens Herman Hansen. Classical Philology, Vol. 74, No. 1. (Jan., 1979), pp. 43-49.Christopher W. Blackwell, The Assembly, in C.W. Blackwell, ed., DÄ“mos: Classical Athenian Democracy (A. Mahoney and R. Scaife, edd., The Stoa: a consortium for electronic publication in the humanities [www.stoa.org]) edition of March 26, 2003. More of Democracy Then and Now Part 1: IntroductionPart 2: AristotlePart 3: ThucydidesPart 4: PlatoPart 5: AeschinesPart 6: IsocratesPart 7: HerodotusPart 8: Pseudo-XenophonPart 9: Q. Were All Ancient Greeks Required to Vote or Risk Being Labeled Idiots?

How To Use Evernote For Blogging To Boost Your Efficiency

How To Use Evernote For Blogging To Boost Your Efficiency Tons of people use Evernote. More than 100 million, in fact- and that was two years ago. And lots of those folks are bloggers and marketers like Colin here: A1: I usually start with ideas and planning in Evernote. #CoChat Colin Haas (@colinmhaas) June 4, 2015 Some awesome bloggers  like Michael Hyatt are also  extremely vocal about using  Evernote for blogging- just check out his  ultimate guide to creating blog posts with Evernote. So last week when made it possible to convert Evernote to WordPress, we thought youd enjoy some actionable advice on how to use Evernote for blogging and content marketing. Yeah, let me repeat that quick: You can now turn  Evernote notes into WordPress blog posts with  . Here is how to use Evernote for blogging (and stick around to the end for tips on how we use Evernote  at ). How To Use Evernote For #Blogging To Boost Your EfficiencyWhy Evernote Is Awesome For Blogging Evernote, at its core, is a note-taking tool. It helps you organize notes into notebooks, which helps you remember everything. You can use Evernote for anything. For bloggers, that includes  marketing strategy, content plans, meeting or interview  notes (and you can also record the audio), content ideas, research, and actual content creation. You can use Evernote anywhere.  The tool integrates with literally hundreds of other apps and devices, some of which you're probably using already, like . Because Evernote focuses on making the tool useful for any device, you can take notes wherever you are. You don't even need to be online- when you have an idea while on an airplane, you can still make a note that will sync with your other devices once you find the Internet later (because let's face it, who pays $10 to have sketchy Internet for a couple hours?). And because of that, you have access to all of your blogging notes wherever you are. While it's a simple concept, Evernote  has some serious  features that make it a blogger's best friend. 1. Capture Blog Post Ideas In Evernote Any blogger who's been at it for a while will relate to Emma's problem with blog post ideas here: @eradscantina see ideas always come at inconvenient times and by the time I get home its gone - I write it down now Emma White (@TheRealSupermum) March 19, 2015 It seems like great post ideas come- they exist for a few seconds- then we forget them. Since Evernote is on your smartphone (which, let's face it, is always with you), you can use it  to "write it down now" and never forget  an idea again. Get Started:  Set up a notebook for all of your  blog post ideas. This notebook is where you'll  add every blog post idea as an individual note. So how can Evernote help you capture blog post ideas? Use Web Clipper and the Evernote Helper  to store your ideas. How many times have you cruised the interwebs and found inspiration for a blog post? Evernote's Web Clipper is awesome for capturing those fleeting thoughts before you ever forget them. With search engines like Google looking further into facts, data, and research in your posts to rank them higher on their search engine results pages, Evernote makes it easier to gather the information you need to boost your SEO. Watch this, and you'll know exactly how to use  Web Clipper in less than a minute: Here are a few ways you can use Evernote's  Web Clipper and Helper  for blogging: Read blogs in your niche. When they have a great idea, blow their post away with something way better. Capture that post with the Web Clipper to save the idea. You may already have a few blog post ideas and are doing online research to validate your points.  Web Clipper gives you the opportunity  to copy entire articles into your Evernote. Another option for research, and my preferred, is to use Evernote Helper  to copy and paste URLs and even the coolest facts, quotes, or pieces of inspiration. That way, there are fewer notes to sort through in Evernote, but you capture the gist of what you needed with a link to reference the source. And you can do all that without ever leaving your browser, which saves a ton of time. Get started with Evernote's free Web Clipper to gather blog post ideas easier than ever.  Just imagine how many more ideas you'll have in your drafts bin! And how much time that can save you when writing your posts. Use Skitch to take screen shots with arrows, notes, and highlighted areas. Skitch is a super powerful tool to take screen shots and provide context to your readers to help them understand what to focus on. I've seen tons of bloggers use Skitch including thought leaders like  Neil Patel. You may already know the importance of using visuals in your blog posts: 60% of your audience is  visual learners. Skitch makes it easy to include more images in your posts  to help you visually tell your story. Again, Evernote pulled together a great 2-minute video to show off some of the ways you can use Skitch to take screen shots and mark up pictures: Skitch makes blogging easier  for four reasons: Skitch is excellent for showing your customers and prospects exactly how to do something on your website or with your product. Our  customer success team at could probably not survive without the help of Skitch to annotate "how-tos" for help docs. And if you read this post about marketing calendars, you would understand why at least some product-centric content should come first before inbound-only content. Lots of bloggers like to include screenshots of Web pages that prove their points. Skitch makes it easy to take the screen shots and hone in on specific areas by using rectangles, arrows, and text. That gives your screen shots more context, which is super helpful when you rely on visuals to tell your story. The blur out tool is super handy. I thought I'd never really use it, but when you take a screen shot of your own  social media accounts or examples from forums (you get the picture), it's nice to keep information private while getting your point across. Trust me, this is a billion times easier than figuring out how to do it with a tool like Photoshop. Skitch connects directly into Evernote. Once you're done with your image, you can simply drag and drop your Skitch image into the note where you're working on your post. That keeps your content in one place when you're researching, outlining, and gathering information in general. Get Skitch for free now to include better annotated images and screenshots on your blog. Email blog post ideas directly into Evernote. If you've never used Evernote before for capturing your blog ideas, I totally get the learning curve of figuring out a new tool. So why not start gathering ideas with a tool you've used for years- your email- and simply send them directly into Evernote? Michael Hyatt has a detailed post to help you understand the tech behind this. It's really simple to get started: Find your Evernote email address in Account Info More Account Settings. Optimize your subject lines to add emails as notes directly into your existing notebooks with tags and reminders. Your subject line becomes your note name, so use this syntax: Note Name @Notebook Name #Tag Name !YYYY/MM/DD. Send your email. Even if you don't remember the subject line syntax, that's fine. The email will just go into your default folder which you can change under  Preferences General. While you could move files from your default, it saves a ton of time to learn the subject line syntax now and simply know that your notes are filed properly without any other manual steps. This feature is awesome for bloggers and marketers: You may  subscribe to a few different blogs to receive their content via email. Now that you use Evernote, when an email comes through with an idea you love, you can easily forward it directly into Evernote to turn that email into a note in your "Blog Post Ideas"  notebook. When you come up with an idea as you look through your email, just write yourself an email and send it into Evernote. That keeps you focused on getting through email without ever leaving the tool, and you won't forget your blog post idea. You may have an approval process or want some general feedback before pursuing a blog post idea. You can easily write the email to whomever you'd like, and  send it directly into your Evernote. Pro  Tip: If you're a Gmail user, there is also a way to clip email threads with Web Clipper to send them directly into Evernote. 3 bonus  ways to capture blog post ideas with Evernote. Admittedly, I don't use these ways often (yet). But they sound pretty powerful for those of you who blog slightly differently than me: If you're a big fan of writing posts on paper- or gathering some of your thoughts on graphic designs, brainstorms, etc. offline- you can easily scan directly into Evernote. While I've never scanned, I've definitely taken pictures on my phone and added them into Evernote, which is super easy, too! If you're a big reader, chances are, blog post ideas come to you all the time from the books you read. You can actually use Kindle's highlighter tool and get all of the awesome quotes you highlighted into Evernote for blog post fodder. Imagine book reviews or even a nice area for your favorite quotes to use in multiple posts. 6 Ways To Capture Blog Post Ideas With Evernote2. Write Your Blog Posts In Evernote Michael Hyatt has some great advice for turning blog post ideas in Evernote into actual content. Begin with a template and flesh out your blog post outline right in Evernote: Set up a blogging template in Evernote. There are certain components that I want to create or collect for every blog post. For example, I am now using the SCORREâ„ ¢ method from the Dynamic Communicators Workshop (DCW) to prepare every post. This is an acronym for Subject, Central Theme, Objective Statement, Rationale, and Evaluation. I store my template in an Evernote notebook called Templates, along with numerous other templates I use on a regular basis. Michael even included a screen shot of his template you can use to build your own: Essentially, you'll use this template to turn a blog post idea into real content. This is an easy way to shape up an outline for your posts, getting the inspiration flowing for that idea you may have thrown in Evernote a couple weeks or even months ago. Here is that blog post template in text format so you can easily copy and paste it into a new note in your Evernote: Subject: [What do I want to talk about?] Central Theme: [What do I want to focus on?] Objective Statement: Persuasive: Every person should ___ because of/for ___ (keyword). Enabling: Every person can ___ by ___ (keyword). Rationale: Resources: [Title Ideas] [Illustrations] [Images] [Links] Evaluation: Write the first draft Edit the first draft Read it aloud Insert relevant HTML code Publish a draft Proof-read the draft and make corrections Insert metadata and run post through ScribeSEO Tweak as necessary Schedule for publication Set the featured image in WordPress Draft: [Lead Paragraph] [Relevant Image] [Personal Experience] [Rationale] [Conclusion] [Discussion Question] Outline your posts to write them better and faster. #bloggingtipsWhat I like about this template is that it helps you turn an idea into real content. It helps you focus on: Finding unique angles for your posts so you don't sound just like everybody else. Focusing on objectives that essentially answer the question, "What will my  audience learn when they read this post?" Targeting keywords your audience uses to help them find your content through search engines. Brainstorming many different headlines to eventually choose the best ones for your blog posts. Following a simple, task-based workflow to make sure you don't accidentally forget something as you write and publish your posts. And one of the cool things about this template is that you can tweak and customize it for your own preferences. At least now, you have a starting point to see what it may look like in your Evernote. Recommended Reading: How To Write A Blog Post: Your 5-Point Checklist To Rock A Perfect Post 4-Step System For Writing A Great Blog Post, Even If You Have Writers Block How To Write Blog Posts (Even When You Really Don’t Want To) How To Save Time Writing Blog Posts 3.  Publish Your Blog Posts From Evernote To WordPress (Or Wherever, Really) Well, technically you can actually publish your blog posts from Evernote to WordPress- or to HTML or PDFs. It's all possible with the new integration between Evernote and your editorial  calendar. Watch this video to learn exactly how to  plan your Evernote notes as content with your editorial calendar: Sidebar: Some of you- the planning nerds like me- may want to plan your Evernote posts on your editorial calendar before you start writing it. There are a lot of benefits of doing just that: You can plan your time a whole lot better by knowing what you'll publish ahead of time. Planning ideas on your calendar will help you prioritize your blog posts based on what has the best opportunity to "move the needle" or in real people words- it focuses your energy on the projects your audience should really love. Your editorial calendar provides a list of publish dates. So whatever tasks you do to make a blog post happen, you can work backward to knock them all out before you wake up and think, "Crap! I need to write and publish a post today!" And planning your Evernote ideas on your editorial calendar- even before you write the posts- is totally possible. Follow this same process, just  write your posts later on. The process is simple: Connect your Evernote notebooks into . Drag and drop your notes from your drafts bin in as real content on your editorial calendar. Use the workflows and communication  you love in for managing your Evernote-created content. When your Evernote content is ready to publish, send  it to WordPress, or even share it as a link,  HTML, or a PDF. After publish, use your  social queue to promote your content right from . It's seriously that easy. Bonus! How Really Uses Evernote You just learned how to capture blog post ideas, write your blog posts in Evernote, and how to transfer your posts to WordPress and beyond. Well done! So  here's a bonus  of how  we use Evernote for blogging at . 1.  Capture blog post ideas in Evernote. You just read all about this in some extreme detail, so I'll save you from repeating myself on the how-to process. At , we capture blog post ideas using the Web Clipper, Evernote Helper, and email into Evernote features. Right now, we have  one note where anyone on the team can add in ideas, too. That way, if it's just one sentence and a link to the source of inspiration, we have slightly fewer notes to sift through for the good ideas versus the stinkers. We use one notebook for all of our notes relating to blog post ideas. That same notebook is where we start to flesh out posts, too, with research. Use Evernote to capture your blog post ideas. Here's how to turn them into real, published content.2. Research blog post ideas with Evernote. Once we vet our ideas to know if they're any good, we throw them on the calendar as Content in . From here, we use Evernote's tools  like Web Clipper and Evernote Helper as we conduct online research to fact-check our posts before we ever write them. This also plays into Evernote's ability to record audio. We do a lot of case study-esque content to help our audience learn how to plan content even better from the pros who use like Raven Tools, Convince and Convert, and THINK creative group. After  doing a few of these interviews with me writing a million miles an hour, I started researching how to record what my interviewees are saying to help me focus on the conversation instead of just writing down their answers to my questions. I'm excited to try out the recording feature for the next interview. Pro Tip: Folks like Krista and Ashton on our team use the recording feature to remember what Garrett says during meetings. He's got a bunch of ideas, so this way, we can all go back and make sure we knock out projects without forgetting any details. (He has lots of ideas, by the way). 3. Write your blog posts in Evernote. Garrett has mentioned this before: He writes every post in Evernote. It's nice to forget about formatting for a little bit, and concentrate purely on writing great content. Here's what Garrett has to say about it: One of my all time favorite writing tools is most definitely Evernote. I use it to keep track of all of my blog post ideas and regularly add notes and outlines to my documents as I come up with new ideas or details for posts. With Evernote, I can easily take my â€Å"blogging brain† on the go, so time and location are never a limitation to my writing process. Here's a screen shot of how he starts with a brief idea, then fleshes out his outline in Evernote first, then fills in the blanks with his real posts: Read the post this outline turned into:  How To Save Time Writing Blog Posts. 4. Plan a note for this week's projects, what's on deck for next week, and all upcoming projects. I'm at risk to nerd out right now. So I'll try to be as clear as possible. is a software as a service (SaaS) startup built on agile development processes. That works for us for the development team, so we've adopted that model of project management for marketing. Essentially, we have one note to which the entire team has access. This note has three main sections: Active Projects: What are we doing this week? On Deck Projects: What are we planning to do next week? Upcoming Projects: What are things we could do, but aren't planning  to do quite yet? Some projects constantly happen every week- so we know they'll happen- like publishing on our blog, sending emails and newsletters, and hosting our Twitter chat. Yet this process, managed at a high-level in an Evernote note, helps us plan the additional projects  we're working on. This note serves as the itinerary for our Monday marketing meetings, and helps us talk through the projects, know who the owners are, and address any road blocks. Read this post on Evernote's blog for a lot more detail on how we use Evernote to coordinate marketing and our team. 5. Document your progress toward your marketing goals with Evernote. I just mentioned we have marketing meetings on Mondays. Just as it's important for us to know what we're doing  this week and get a glimpse of next week's projects, it's super important for us to understand how our past marketing performed so we can optimize future projects. Document your progress toward your marketing goals with Evernote. Here's how.We document our progress toward our marketing goals in a notebook with new notes added once a week to track weekly progress. Our goals include increasing: Social media shares Traffic Email subscribers Customer conversions Our weekly reports run through stats from a bunch of different tools, often of  screenshots of various dashboards showing our weekly progress: Social media analytics from Traffic reports from Google Analytics Email subscribers from Campaign Monitor and KISSmetrics Customer conversions from Intercom and KISSmetrics At the start of a new month, we'll look at how all the data added up. Basically, we look for trends to understand what's working and what's not so that we prioritize our time (and future projects) according to what will drive growth. Evernote helps us track all of that. 6. Have one notebook for active projects and separate notebooks for ongoing projects. I don't like clutter. So I don't like new notebooks for every project because sometimes they're really small and then notebooks just sit there, making it difficult for me to see the few notebooks I use every day. We have  one notebook for one-off active marketing projects we're working through. We actually write a lot of our content in Evernote notes, whether it's blog posts, Web pages, landing pages, case studies, tear sheets- you name it. When a project is done, we move the notes to another notebook for closed marketing projects. This  keeps it simple to archive  since  we've most likely edited the content once it was formatted, so we consider the final published content to be  the master source. For ongoing projects like our #CoChat Twitter chat, we have a notebook to which we add new notes all the time. For example, it makes sense to manage all of our #CoChat stuff together, and to easily reference what we've created in the past. How Will You Use Evernote For Blogging And Marketing? The beautiful thing about Evernote is that there are a billion different ways to use it. We'd love to hear how you  use Evernote for blogging!

English Registered Land Law (problem Q'n) Essay

English Registered Land Law (problem Q'n) - Essay Example Is she going to contest the problems or is she going to live with it Let us take a close look at the problems that might plague Pamela. Issue 1 1 Brian's twin brother, Robert, had contributed one third of the purchase price when Brian bought the house with the intention of living there with his brother and an express trust was drawn up confirming Robert's interest. However, Robert was often in and out of prison for offences such as burglary and shoplifting and was in prison at the time Brian sold the house to Pamela. In this issue it is clear that Robert is not aware of the sale deed executed by Brian, since Robert is in prison. Also, Brian is the sole proprietor of the Brampton House. Brian, as mentioned has entered into an 'express trust' with his brother. Through this 'express trust' Robert can live in the house and not claim anything legally. Hence Brian selling the house to Pamela is legally valid and the sale deed asserts the fact that Pamela is the bona fide buyer and Brian is the bona fide seller. The 'express trust' executed between the brothers is not a legal instrument and hence not legally binding on the executed sale deed. Under these conditions Robert cannot hold Pamela to ransom nor can he ask Brian for his share of the money; got from the sale. It is up to Brian to give Robert, if at all he wishes, any share. Basically it is a problem between the brothers and will not Pamela's stance as present owner of Brampton House. Issue 2 Philippa claims that on 1 September 2007 Brian let a room in the house to commence on 1 February 2008 when she is due to start work as a senior manager at a major department store in the area. Philippa's claim of being part of Brampton House as a tenant is valid - under the Tenancy Act prevailing at the time and place when the house was sold to Pamela. Pamela has to honour the agreement entered between Brian and Philippa. This is subject to a written agreement between Brian and Philippa. We are made to assume that there exists such an agreement. If there was no such written agreement and it was only an oral arrangement that was discussed between Brian and Philippa, then Philippa cannot do anything now; under the present ownership of the house. Hence Philippa will be a headache for Pamela depending on what Philippa has to prove. Issue 3 Natasha, a neighbour and a friend of Brian's, maintains that in August 2007, Brian entered into an agreement with her that she could use a path across the garden of Brampton House in order to take a shortcut to the main road and thereby reach the local gym far more quickly. Here, 'Brian entered into an agreement with her' is assumed to be a written agreement. In such a scenario, Natasha has a 'right of passage' through Brampton House irrespective of the owner. She can use the path that runs through the garden and continue to go to the local gym and Pamela cannot object to it. But this 'right of passage' will be confined only to Natasha and will not be binding on any of her friends or relatives and or legal heirs. On the contrary if there was no such written agreement between Brian and Natasha then Natasha can still continue to use the path to reach her gym, provided Natasha can prove that she has been using the path for many years. It may be so, since Natasha is a neighbour of Brampton House, irrespective of t

PICOT question, where to search Coursework Example | Topics and Well Written Essays - 250 words

PICOT question, where to search - Coursework Example The presence of such services will ensure incoming patients are treated in a timely manner to avoid congestion in the ER. The implementation psychiatric services in the healthcare institution will ensure that there is less retention of patients in the ER. Continued holding of patients in the ER with absence of medical and service administration to them imposes adverse effects on patients. As a result, an immediate intervention is necessary to ensure efficiency in service delivery. The institution of psychiatric services in the health institution ensures a timely and effective delivery of medical services to behavioral patients. On the other hand, an increase in hospital beds will take care of the rising inpatient demand in the ER. The aforementioned factors will play a necessary role in ensuring unlimited beds for ER patients. The intervention mechanism in healthcare facilities must take immediate effect because of the rising inpatient demand in in the ER. As a result of the rising demand for the behavioral patients, it is imperative for the implementation of psychiatrist service that will ensure a minimum of four hours attendance to patients after arrival (Doran, 2013). Medical practitioners have an imperative role in the determination of efficient medical and health services to patients. Literature review provides comprehensive and clear information on the provision for more ER beds in hospitals so as to cater for the rising number of behavioral patients. The increased world-wide population is prone to a vast range of diseases that call for immediate intervention (Doran, 2013). Therefore, it is imperative for governments, and respective private agencies to intervene on the

Communication skill -roseberg Essay Example | Topics and Well Written Essays - 500 words

Communication skill -roseberg - Essay Example The use of words alone has no meaning because it the people who supply their meaning to constituent words. Language develops from the act of working together or doing things together in a socialization circle, which leads to coining meaning to words. In every form of communication that we get involved in, we need to have nonviolent communication where we use our words in a polite manner so as not to hurt our listeners or cause pain to them. If there is the use of hard language or vocabulary, then communication breakdown is experienced (Rosenberg 2003). In any form of communication, the interlocutor needs to choose words effectively because one does not need to hurt the listener in any way. It is important to avoid impolite language that may trigger bad feelings because this leads to communication breakdowns. In communication, one assumes that his or her language and content is understood by the other party by ensuring our needs are felt by the other party in the conversation (Rosenberg 2003). Part of the problem when many people communicate is that they only take their own needs into con sideration and do not think of how their message is received by the other person. This can be a hard thing to judge because every person is different when it comes to communication. However, there are some principles that must be used in every instance of communication. The most obvious one is to respect to person who is listening to you and consider how they would interpret your message. Just because you have a certain way of thinking does not mean that the other person will think the same. Nonviolent communication can be used to help both parties of the conversation to feel as though they are being treated equally be one another. One of the first keys to successful nonviolent communication is to observe the body language of the other person. The way that they react to certain things may not always be obvious, so it is important to pay attention for

The OD consultant and consulting process, Entry and Contracting Case Study

The OD consultant and consulting process, Entry and Contracting - Case Study Example enterprise in to high demanding segments, it has thought about implementing innovative applications of advanced laser technology and make positive changes. The company has presently five engineering teams, they are laser system, component system, satellite control, custom design etc. out of these teams, the laser and satellite team are quite new and less experienced of handling critical issues. As the company was planning of implementing laser system and the duty has been assigned to a Todd’s team, the management team being responsible for laser system, it has been getting delayed. The executive vice president of engineering at the company named Patrick Delacroix has come to request the Organization Development consultant named Cassandra in the AeroTech human resource department to help them start laser products, ensure greater efficiency in laser system and to increase the productivity by managing the time effectively. Patrick Delacroix has come to Cassandra to get help in assisting Todd learn better managing aspects and to develop advanced laser system with help of some brightest engineers. He has mentioned that the company’s major issue is productivity and that has been greatly impacted by managing the time as well. The presenting problem from the case study is less productivity due to mismanagement of time and inefficiency in laser system, but the underlying problem is that the team under Todd is less-performing in laser system causing delay in implementing laser system due to that there much gap between experienced and new engineers and age-gap between twentieth and mid-sixteenth. As Anderson (2011, p. 121) described, a presenting problems are the initial explanations of the situations that highlight the symptoms of the main issues and the underlying problems are the root cause or fundamental issues that create the symptoms of the presenting problems. Before Todd joined the team, the team has been managed by Ed Herman, a very popular, well accepted and

Marketing Strategy of Aer Lingus Assignment Example | Topics and Well Written Essays - 5000 words

Marketing Strategy of Aer Lingus - Assignment Example Currently, Irish government holds 25.1% of shareholding in Aer Lingus. The airline company operates as ‘value carrier’ while it has signed number of agreements air line companies of other countries such as Aer Arann, Air Bus etc in order to manage its low cost services. Primary market for Aer Lingus includes Republic of Ireland, continental Europe, UK and USA. In the year 2012, the Irish airline company has carried more than 9.6 million passengers across the boundaries. In the year ended 31 December 2012, the company has reported annual revenue of more than â‚ ¬1,350 million with operating profit hovering over â‚ ¬65 million. The company has established its base airport in Belfast City and shown the interest to expand its destination routes by 2 times in next couple of years (Competition Commission, 2013). The Irish airline carrier has established its base in Belfast City along destination points include Manchester, Birmingham, Gatwick and Heathrow airports of UK ( Competition Commission, 2013). Great Britain-Ireland destination root contributes 30% to 33% of the top line growth and 45% of total passengers for Air Lingus. Until 2001, Aer Lingus operated as full service carrier but after 9/11 world trade centre terrorism the company has transformed itself as low-cost carrier. Since 2009, the company has completely changed its positioning statement has become ‘value carrier’ by serving centrally located airports in order to decrease its travel path and save the fuel cost in order to deliver service to customers at competitive price. The company has also entered in partnership with existing low-cost airlines in order to deliver low cost services to customers...Conjoint impact of reduction of disposable income of consumers and entry of resource rich international airlines have pushed Aer Lingus to reposition as value carrier. Hence it can be said that, although the problem for Aer Lingus is strategic in nature but the brand can reposi tion itself with the help of integrated marketing communication strategy. However, let’s try to understand changing macro environmental challenges for Aer Lingus in terms of PESTLE Analysis. VCCP Blue (2008) has pointed out that Aer Lingus spends only â‚ ¬2 million for implementing its IMC plan which is way below than the industry average of advertising to sales ratio (A/S ratio). Hence it is recommended for the company to increase its advertising position in order to use all channels of communication in effective manner. On the basis of PESTLE analysis, it can be said that the company needs to promote its green initiatives such decreasing the carbon emission in short haul travel, creating greenery in African nations etc in the form of press release. They need to use the print media advertisement in order to release key benefits that can be achieved through merger & acquisition in order to create positive word of mouth regarding the event among customers. Such kind of indirect lobbying also help Aer Lingus in legal proceedings.

The OD consultant and consulting process, Entry and Contracting Case Study

The OD consultant and consulting process, Entry and Contracting - Case Study Example enterprise in to high demanding segments, it has thought about implementing innovative applications of advanced laser technology and make positive changes. The company has presently five engineering teams, they are laser system, component system, satellite control, custom design etc. out of these teams, the laser and satellite team are quite new and less experienced of handling critical issues. As the company was planning of implementing laser system and the duty has been assigned to a Todd’s team, the management team being responsible for laser system, it has been getting delayed. The executive vice president of engineering at the company named Patrick Delacroix has come to request the Organization Development consultant named Cassandra in the AeroTech human resource department to help them start laser products, ensure greater efficiency in laser system and to increase the productivity by managing the time effectively. Patrick Delacroix has come to Cassandra to get help in assisting Todd learn better managing aspects and to develop advanced laser system with help of some brightest engineers. He has mentioned that the company’s major issue is productivity and that has been greatly impacted by managing the time as well. The presenting problem from the case study is less productivity due to mismanagement of time and inefficiency in laser system, but the underlying problem is that the team under Todd is less-performing in laser system causing delay in implementing laser system due to that there much gap between experienced and new engineers and age-gap between twentieth and mid-sixteenth. As Anderson (2011, p. 121) described, a presenting problems are the initial explanations of the situations that highlight the symptoms of the main issues and the underlying problems are the root cause or fundamental issues that create the symptoms of the presenting problems. Before Todd joined the team, the team has been managed by Ed Herman, a very popular, well accepted and

What Is Philosophy Essay Example | Topics and Well Written Essays - 1000 words

What Is Philosophy - Essay Example The actual meaning of the word 'philosophy', however, is such that neither interpretation can truly be said to be wrong. On the other hand, neither interpretation is truly correct on its own, either. This being the case, the question of what philosophy is should first be answered. The word 'philosophy' actually derives its origins from the Greek words 'philo' and 'sophos', which respectively mean 'love' and 'wisdom' - thus, the word can be translated as 'love of wisdom' (Online Etymology Dictionary, 2012). Philosophers tend to concern themselves with problems, especially those with concepts such as existence, knowledge and values (Teichmann and Evans, 1999). They then proceed to try and answer these questions as logically, rationally and systematically as possible. One of the more notable things said of the field of philosophy is that it revolves around the creation of concepts. This is actually a rather accurate description; for instance, the subcategory of metaphysics concerns itse lf with explaining the nature not only of the world, but of the human existence (Geisler, 1999). Those who specialize in this branch of philosophy search for knowledge with the aim of helping others attain greater understanding of the world, as defined by its fundamental notions such as existence, causality, ontology and possibility. ... This is not necessarily a bad thing, though - as the legendary Bruce Lee once put it, all knowledge ultimately leads to self-knowledge (Little, 1996). Interpreting any given subject will inevitably require the use of one's logic - of one's rational capabilities to try and make sense of the subject at hand. And as Popkin and Stroll (1993) explain, this in turn requires that one is capable of reasoning things out in a valid manner, based on the body of knowledge involved. For instance, one need not be a lawyer or a law student to know the law. However, the only way to truly understand the intricacies of the law is to unlearn everything one has been taught to think of it, and to try and understand the law as lawyers do. Joe Hyams (1982) quotes no less than Bruce Lee himself when he emphasizes the need to let go of one's preconceived expectations and notions. For one to properly study a subject requires that he be willing to let go of everything he has been taught to think about that sub ject, and to approach it with a clean slate, as if for the first time. In connection with this, it has often been said that lawyers are not truly after the truth, but what can be proven. As most lawyers and law students know, this can and often is a problem. For one thing, evidence can, in fact, be fabricated, and besides that, even the evidence at hand can be misinterpreted such that it heavily favors a particular interpretation of events. This can be very frustrating, especially to those who took to heart the lawyer's oath to uphold justice and truth seriously Furthermore, evidence can be admitted or dismissed depending on the methods used to obtain it,

Electric and Music industries limited Essay Example for Free

Electric and Music industries limited Essay â€Å"EMI† or Electric and Music industries limited is a British music company founded in 1931 as a result of a giant merger of two companies namely the UK Columbia Graphophone company and Gramophone company. Initially it was involved in manufacture of recording and playback equipment and provision of music to play in its machines. EMI Group Plc comprises two major companies i. e. EMI music based in Kensington, London England and EMI publishing based in New York. EMI is one of the four music companies in the world. The other three are Sony BMG, Warner group, and Universal music group. As we shall see Terra Firma, capital partners now own EMI since august 2007. This change of ownership was because of drastic decline in sales and a huge loss to the tune of 2000 million pounds in 2006/20007 financial year (http://www. businessweek. com/magazine/content/03_06/b3819058. htm? chan=search). This transition saw several artists walk out of EMI including Radio head, Sir Paul McCartney among others. The takeover also saw Guyhands, the new owner bring in new restructuring policies to reduce the labor costs by two hundred pounds. This was to be achieved by cutting up to two hundred workers out of the 5000 plus EMI labor force (http://www. cornerc. com/emi. htm). Initially EMI majored in the manufacture of gramophones, which went on successfully for a period of 40 years. However, during and after the world war two they ventured in the manufacture of radar equipment and guided missiles. They later began to manufacture broadcasting equipments with BBC being their main customers. They employed skilled engineers an example such was Godfreys Hounsefield who came up with the first scanning machine, used in medical imaging. EMI’s strategic choices Although EMI was established along time ago, an indicator that it had cut itself a niche in the music production industry, it had to come up with regular strategies to maintain its position in the market. This was also necessary to stay in level with its business rival e. g. Warner music group and others. In any business, it is mandatory that to acquire a large market share a manufacturer must produce quality products. This aspect of quality is what customers look for and therefore EMI embarked on producing quality and efficient products through the employment of skilled work force such as engineers. For instance the re skilled and able engineers who made sure that quality and efficiency was not compromised. Another very important tool EMI used to edge out its competitors was by signing contracts with popular artists. It roster of artists included both local and international artists who releases new albums every now and then. These regular releases helped EMI to offer its customers a wide rage of music choices. Emi continued investing heavily in the very best song writing standards across the world. Local artists included the Beetle Boys, Nora Jones. Lenny Krawtz, among others while artists from other regions included Japan’s Noriyoku Matiara, Latin American’s Marissa Monte, continental Europe’s Raffael, Diam among many others. These best talents enabled EMI to maximize all potential revenue opportunities. Due to hypercompetitive nature of the music industry, EMI has always been on the look out to remain executive in the industry. This, they have achieved by making systematic decisions, monitoring the decision effects, and adjusting where necessary. EMI’s fast, efficient and flexible business intelligence team draws these strategies. Through this intelligence team, EMI was able to embark on facilitating a new architecture for selling its products. They engaged an IT firm, Avanade who successfully designed a web services solution. This new architecture helped EMI to take advantage of unique interactive marketing opportunities, which offered a competitive advantage when signing new artists. EMI has also labored tirelessly in creation of new products, formats, channels, and new partnerships as a real competitive tool over its rivals. For instance, EMI diversified its distribution channels by introducing digital online selling. This has supplemented the physical selling method. As expected, this online selling has helped to cut the costs of shipping, and offered value to its customers’ dollars. Another competitive advantage of this method is that it’s dynamic, secure, and it’s flexible for easy extension to new E-commerce business technology initiative (http://www. avanade. com/customers/casestudy. aspx? id=39). EMI has also focused on creating of very attractive music content and making it available where consumers want it, when they need it, and in the format, they want it. This has helped them to maximize the demands for its artist works. Of more importance is the diversification of its product range, which has been a routine exercise as part of their business products. New corporate partnerships have been created and therefore making EMI’s music available in more than 56 countries. However, this market diversification has posed a greater challenge due to sprouting of both physical and digital piracy. However, through a series of successful legal suits the company has made progress in combating unscrupulous pirates. Another tool EMI continues to use in order to broaden its international market is by establishing right relationships on the right terms. This has made them to be in the fore front of the music industry and there fore exploiting new products and possibilities that digital technologies brings e. g. this innovative digital approach, saw EMI music produce the first ever album available on i-tunes. An indicator of how EMI music is exploiting new opportunities that digital technologies brings (http://billboard. blogs. com/billboardpostplay/2005/06/sales_and_marke. html) . Through these digital innovations, EMI music has therefore ventured in a wide geographical region with ventures in N. America, Japan, Continental Europe, Latin America, Australia, and in S. East Asia. In all this regions EMI music has entered into joint ventures with local companies, making its products to be widely accepted by the locals, a phenomenon, which could have been the other way if EMI music decided to go on its own. These international ventures have been successful because British had many colonies across the globe. Therefore, it has been easy to market EM products in the common wealth countries (http://www. ybase. com/detail? id=1025595). EMI limited is now one of the four leading companies after Universal music group, Warner music group and Sony BMG. Therefore, measures to protect it and make it sustainable strong in the music industry market have to be arrived at. His measures are not only purely for protection but also for building the company further. An example of such measure was EMI’s bold proposal move to buy its music rival Warner group. EMI argued that this move will not only cut down the cost of unnecessary competition but also will add value to the company share value in the London stock exchange market. Warner on its side did not take the proposal positively. EMI has also invested hugely on intensive marketing and promotion through collaboration with mobile phone manufacturers e. g. T-mobile which uses EMI music as its ring tunes. In addition, EMI music has entered into contracts with advertisers and media houses as a way of diversifying its revenue opportunities. Another milestone EMI has achieved in protecting its market share is by proper use of copyrights and hence reducing piracy. Critical success factors In order to achieve all the above strategies and objectives, EMI had to come up with a series of practices. These practices, which are in other words referred to as critical success factors, included the following; developing a distinctive approach towards its list of artists, which are its main assets. Also making consistence investment in artists with long-term carrier potential and maximizing its local and global sales. Another factor was getting in partnership with willing music companies across the world. This approach was seen as the only way EMI products would be readily accepted by customers globally. From EMI’s financial and performance data, it is evident that to some extend they achieved these success strategies. This is clearly shown by the number of business ventures it entered into the globe e. g. in Asia, Australia, North and South America among many other places. In addition, the roster of artists affiliated to EMI speaks volumes about this. It s evident then that EMI’s strategies and objectives were very much appropriate initially. This is the reason as to why EMI has been successful for a very long period. The strategies were in line with its resources and capabilities. EMI’s recourses and capabilities It is evident that the long term EMI’s success did not just come on a silver platter, it was occasioned by; intensive investment of capital, intensive marketing and promotion, tireless efforts by its skilled and able workers, regular releasing of albums by its long roster of artists, and lastly prevailing peace and stability in many countries it ventured into. To begin with, the main asset towards the support of EMI’s strategies was their large numbers of artists who were blessed with immense real musical talent. These artists released new hits every now and then and therefore this made EMI to be constantly in business, hence its expansion to overseas market. EMI being a company that started back before the start of the world war two stands a better chance in terms of competitive advantage from its rivals. This is so because its long time presence in music production industry makes it to have built a reputation with new and old artists. Long time presence in music industry makes it to be popular with its customers and therefore its volume of sales have always been high until lately when it started making losses. To satisfy its customer s demand as we saw earlier EMI achieved this by investing heavily in new technology whereby new brands of products were released every now and then. This new technology was achieved through EMI’s large workforce of able and skilled technicians. EMI group have two branches i. e. EMI music, and EMI publishing though they are very much separate from one another as its normal in music industry. These two branches have contributed a lot in making EMI what it is today. This is so because they supplement one another in that, the publisher branch publishes and records musical tracks while the music branch offers distribution and marketing services and thus EMI managed to sail successfully in its business endeavors. Its variety of branches also gave its customers a wide choice of products. These brands included music packaged in physical devices like disks and music digitally delivered to customers online. The above recourses and capabilities and many more others are what made EMI to be strategically capable in edging out its rivals, business wise. An evaluation of EMI’s current strategies Today the company being under the ownership of Terra Firma it has to make new strategies as one of the core actions in its efforts of regaining its lost glory. An example of these strategies is the labor force down sizing which its new owner, Mr. Guy Hands, brought in. Literally, this strategy will mean that a quite number of workers will face the axe. Its suitability therefore is wanting, because it will be contracting the company’s initial policies since quite a number of sectors of production will remain understaffed. All the same, it is worthy the cause since in the end expenses will shoot down and the saved funds channeled towards the main objective of reviving the once renowned music powerhouse (http://helium. com. tm/494190/music-industry-dying-painful). By looking at EMI’s business environment it not clear whether it will regain its lost market share. This is because the take over by terra firma was worsened by the walking away of some of it’s of long time artists therefore it will be difficult to win the back. It can also be argued that Mr. Guy Hands strategy was not in good faith because may be his main intention was to come up with a plan that will see him recover his money he paid for the takeover deal (http:www. whatmakesagoodleader. com/Porters-five-forces. html). In terms of feasibility, which is concerned with whether the strategy is implemental it can be said that cutting the labor force although easy to implement can be of no consequence when it comes to regaining its lost market share. This so because when some of EMI’s artists left, they obviously signed contracts with other music companies, which are probably its three major rivals and therefore increasing the level of competition. Basing this argument on competition, cutting the number of employees will not bring down the level of competition. Again, EMI badly needs the services of some of its experienced workers to turn around the situation facing it. For instance, EMI needs the services of IT technicians to bring new and fresh technological ideas to gain that competitive advantage over its three main rivals. It is in order that the money which were to be paid to the retrenched workers will be invested in researching for more technology, but in real sense new technologies mean more labor force to work on it (http://www1. ximb. ac. in/users/fac/dpdash/dpdash. nsf/pages/BP_Evaluation). On acceptability of this strategy, it remains to be seen because now EMI has been faced with financial constraints and hence it’s subsequent change of ownership. This change of ownership saw EMI being delisted from the London stock market, and mass walkouts of long time loyal artists. This is a phenomenon, which means that its volume of sales went down considerably, and consequently making EMI to find its self in a financial quagmire. This also affected the capital structure of the company with the shareholders being forced to sell their shares to the new owner. This policy also affected the functions of different departments in the organization. Some departments were merged, while others were scraped all together. The company’s reputation also went down especially its customers, suppliers lost faith in it, and therefore it can be said the general acceptability of this strategy was relatively poor. In conclusion it can be deduced that it will take some time for the company to fully regain its lost glory this so because in the music a single flop can lead to long time consequences. Music production is unique in that it involves the signing of long-term co tracts with artists, suppliers and stakeholders and therefore breaching such contracts is not a common thing. Unless during abnormal occurrences like in the case of the take-over of EMI by Terra Firma. However, EMI can build on from its other range of products to regain its popularity and market share.

Recommendations Report for the Monsanto Company Analysis of Social responsibility

Recommendations Report for the Monsanto Company Analysis of Social responsibility The increases of food production in a growing globalize demand with limitations of natural resources and global climate change has become a huge problem in every part of the world. Monsanto believes they have an answer to this problem: Grow more food with fewer seeds. This provides the necessary balance to double the worlds food production by 2050, which is what the United Nations predicts, will be necessary. This could be the solution to resolving the worlds food needs in an environmentally and socially sustainable manner. Biotechnology could be used to support an agricultural system based on the principles of ecology, stability, and sustainability. It appears to offer the necessary means to diminish the environmental pressure of industrial agriculture. Monsantos involvement in Keystone Alliance Project for sustainable agriculture is a step ahead to achieve long term, permanent improvement in sustainable agriculture production. Monsanto and other companies joined together to bring a solution for improving the ability to feed future generations. Despite Monsantos advances in biotechnology, corporate social programs and alliances the company has done little to change consumer opinions of the company and the acceptance of the GMOs. Examples of this are a marketing strategy that ties Roundup to Monsantos genetically engineered products. Monsantos opposition to seed saving by farmers, followed by a heavy enforcement of intellectual property rights and an opposition to the labeling regulations of genetically engineered crops. Monsanto thinks it will stigmatize the product and possibly raise more consumer concerns. Yet Monsantos objection to food labeling raises a conflict with the very notion that GMOs would eventually be more desirable than traditional crops. As a result, not only did Monsantos actions hold back its growth potential, they also hurt present day markets by eventually undermining public confidence. Monsanto has not demonstrated a willingness to listen to these concerns. From a sustainability perspective, its biotech based strategy does not address poverty and food access issues. It fails to differentiate between the developed and developing worlds. This calls into question the sincerity of its feed the world mission. Genetically engineered western commodity crops were Monsantos first products, which were completely inappropriate for developing countries. Introduction Today consumers are very aware with what companies are selling, promoting and marketing. Whats more, in todays information rich society most consumers are aware of how corporate social responsibility (CSR) programs can  impact the bottom line.   As a result of this social awareness and a down economy, companies are starting to prove the value of their products and services to consumers. One of the main reasons of CSR awareness was the  proliferation of social media tools that result in an increased consumer activism. Consumers are now rapidly sharing online to both praise and attack companies. As a result, firms started a new trend where they are looking to effectively communicate and rally stakeholders around their shared values. Monsanto, the world leader on sustainable agriculture has been working and implementing a development on corporate social responsibility. Implementing biotechnology to aid hunger and malnutrition world problems, as well as programs like Baechell-Borlaug International Program, the Keystone Alliance for sustainable agriculture, the Mississippi River Basin, and voluntarism on the communities where business operates.  [1]   But despite all of its technological advances, programs and implementations Monsanto is under the gun on a number of different issues. The public has not responded positively to Monsantos efforts; fail to provide reliable information and proof safety for consumer acceptance to support GM food. Many activists questioned the firms use of science saying it creates foods that threaten the health of both people and the planet, and the use of intellectual property laws to squeeze every last penny out of the worlds poor. Also Monsanto has not show willingness to listen to this environmental and health concerns. To gain publics trust Monsanto has to improve their business integrity, ethics, and be more transparent and truthful about the scientific information on the biotechnological products to give the consumer confidence of GM foods. Also the company needs to change position from being opposed to labeling foods that are GMOs. Strengths Overview Biotechnology Monsantos biotechnology appears to offer the necessary means to diminish the environmental pressure of industrial agriculture. The use of herbicides, pesticides, and other agricultural inputs can be significantly decreased, and the ability to grow crops in poor-quality soils and drought areas could prevent deforestation and the alteration of sensitive lands to agriculture. Monsantos biotechnological sustainability, offers a way to improve the ecological efficiency of agriculture by reducing inputs (herbicides, pesticides) and increasing resource efficiency.  [2]  Yet, the environment is but one consideration in the transition to sustainable agriculture. And although biotechnology may indeed prove to be a necessary tool for achieving agricultural sustainability, by no means is it sufficient. Robert Shapiros (Ex-Monsantos CEO) strategy was based on the belief that biotechnology and the life sciences were the solution to resolving the worlds food needs in an environmentally and soci ally sustainable manner.  [3]   Commitment to Sustainable Yield The increase of food production in a growing globalized demand with limitations of natural resources and global climate change is the companys commitment to sustainability. The companys three strategies to meet these challenges are: 1) By the year 2050 the need for more food production will have to double to meet the demands of a growing population. The Companys commitment is to produce more yields by helping farmers to double their crops by 2030.  [4]   2) Reduction of agricultural resource by one third per unit of output by 2030.The Companys seeds products are design to require less water, land and energy resources to conserve more resources by minimizing soil loss and greenhouse emissions. 3) Improve farmers lives and income growth through modern biotechnological agricultural technology. Beachell-Bourlaug International Scholars Program The objective of this program is to educate rice and wheat plant breeders who can serve as future agricultural leaders. The yields of wheat and rice have grown at a compound rate of about 0.8 percent over the past decade and the population has grown about 1.25 during the same period. Monsanto has come up with this program to overcome these challenges and to meet the growing demand of food. The Company pledged 10 million dollars to improve yields in these crops as part of the Companys commitment to sustainability agriculture. The program provides full support to students seeking a PhD in rice or wheat plant breeding. The program includes tuition, insurance, research fees and travel.  [5]   The Mississippi River Basin This initiative is focused on reducing nutrient and sediment movement into the United States largest river system, the Mississippi River. For this project, Monsanto is partnering with The Nature Conservancy, the Iowa Soybean Association, Delta Wildlife and National Audubon Society. The company has committed more than $ 5 million to this conservation project for the Mississippi River and agricultural landscapes, in which farmers can produce higher yield crops, fiber and fuel in ways that further preserve water quality as well as support diverse and abundant wildlife populations.  [6]   In the future, crop producers are expected to have additional on farm tools that can enhance their environmental stewardship efforts. And this project is one of many contributing to this end. Field to Market: The Keystone Alliance for Sustainable Agriculture With experts saying that we have to double food production by 2050 to meet the needs of a population projected to grow to 9 billion, the world has two choices: we need to either make each acre of farmland twice as productive, or use twice as many acres. Option two inevitably requires deforestation which can lead to habitat loss and many other environmental problems. Monsanto got involved in Keystone Alliance Project for sustainable agriculture, a nonprofit organization along with 30 other organizations, including food companies and Environmental Non-government, Private and International Organizations committed to achieve long term, permanent improvement in sustainable agriculture production. Monsanto and these other companies joined together to bring a solution for improving the ability to feed future generations. This is to be done by increasing agricultural production while decreasing environmental impact.  [7]   Investing in Communities Monsanto established the Monsanto Fund in 1964 as the charitable division of the company. It states that our philanthropic goal has been to bridge the gap between peoples needs and their available resources. We want to help people realize their dreams, and hopefully inspire them to enroll others in their vision.  [8]   Monsantos commitment to give back to communities where business is operated has been done through the creation of the Monsanto Fund which has awarded $13.9 million in grants for nutrition, education, environmental and community programs. Monsanto has awarded United Way with $ 1.1 million. Monsanto has also Monsanto Fund Matching Gifts Program. This program gives permanent Monsanto employees and active members of the Monsanto Board of Directors an opportunity to join Monsanto Funds support of not-for-profit institutions.  [9]   Monsantos philanthropic activities are meant to not only improve its image, but also provide key relationships. It understands better than anyone that relationships, partnerships and network are the key for success of the company. Weaknesses Overview Consumer Acceptance Many factors point to believe that Monsantos head position in the biotechnological industry race is going to collapse along with the publics support for GMOs. Financially, Monsanto has depleted a considerable amount of resources during its acquisition phase and has accumulated significant debt. Its designation as a biotech firm and the increased dependency on Roundup is forcing the company to rapid sales growth of its biotech products, perhaps too rapid for the publics comfort. With the growing disapproval, started in part by the mad cow disease alert and the subsequent doubts of regulatory bodies, raised doubt about the possibility of continued consumer acceptance. Monsantos choice of electing to pursue biotech products first, has contributed little to consumer acceptance of the GMOs; there is no perceptible benefit for the consumer. Also its marketing strategy at best, are only tolerated by the farmers. In addition, the environmental and human health concerns seemed suitable, and M onsanto has not demonstrated a willingness to listen to these concerns. From a sustainability perspective, its biotech based strategy do not address poverty and food access issues and fails to differentiate between the developed and developing worlds, therefore calling into question the sincerity of its feed the world mission.  [10]  Genetically engineered western commodity crops were Monsantos first products, crops wholly inappropriate for developing countries. Food Labeling Monsanto fears that GMO labeling would stigmatize the product and possibly raise additional consumer concerns, consequently preventing or slowing acceptance of GMOs technologies. Yet Monsantos objection to labeling is in conflict with the very notion that GMOs would eventually be more desirable than traditional crops. Once GMOs products entered the market, farmers would attract additional value only if an infrastructure existed for segregating GMOs crops and preserving their identity throughout the supply chain. From a midterm perspective (3-5 years), it would have been advantageous for Monsanto to support labeling requirements and to facilitate creation of an identity preserving infrastructure. As a result, not only did Monsantos actions hold back its growth potential, they also injured present day markets by ultimately undermining public confidence.  [11]   One- Size-Fits-All Strategy Although Monsanto declared an intention to meet the worlds food and fiber needs, its initial GMOs technologies is directed to western markets and commodity crops. There are many inconsistencies with Monsantos planning as a one-size-fits-all strategy with respect to developed and the developing countries. For example rice, sweet potatoes, cassava, and yams were the principal crops of developing countries, not corn, cotton, and soybeans.  [12]  In addition, Monsantos patenting of life forms and intellectual property right protection policy is seen by some as indignation to the thousand year old cultural and seed saving traditions of many of the developing countries. Developing countries, a majority of whose populations participated in the agricultural sector, often at a minimal level, more and more are looking upon Monsanto and other multinational agricultural firms as profit motivated corporate entities whose products would displace the small holder farmer  [13]  . The rapid consolidation of the seed sector, the integration of the agricultural supply chain, and the patenting of genetic inventions by Monsanto reinforced the notion of corporate domination. Consequently, by failing to differentiate between the needs of the minimal level economies to those already mature. Monsanto is hurting its global sustainability campaign and is alienating many in the developing countries. In the end, Monsanto overpromised and under delivered on its global sustainability vision, a fact that is not going unnoticed by NGOs and consumers worldwide. Recommendations Consumer Strategy When people are not treated with fairness and honesty and respect for their right to make their own decisions, there is little risk communication can do to keep them (the public) from raising hell regardless of the extent of the hazard.  [14]   Talking to the public is not the problem; listening to the public is. Monsanto essentially views the opposition as arising from consumer ignorance and, consequently, the attempt to diminish it with a supposedly effective advertising campaign, is failing miserably. Monsanto is doing little to understand the concerns of consumers upset by GMOs concerns and skeptical of science-based declarations of safety. The company does not address cultural sensitivities toward food and farmland. In the end, Monsantos relentless persistence on scientific data and ignore public perceptions is provoking even further outrage. An approach that Monsanto should follow is a process called Six Sigma which begins with listening to public to determine the strongest quality issues on Monsantos products and how that can be changed to benefit the consumer and the company yielding more profit. Following this approach, everyone wins. Consumers will benefit from safe and better products while feeling that their needs are being taken seriously and their business is valued. Monsanto would be happy because their products will gain from new innovation and improved value. Also, the company will gain loyalty and credibility through this social responsibility. The object of this system is to gain a deep understanding of consumers, in order to give them what they want. All the advertising and marketing in the world wont make up for failures on these key strategic elements. This can also be applied on the human resources policies that must support this customer focus: if the company wants happy customers, first get a content staff. Transparency Replacing secrecy and protection of proprietary information, for transparency and stakeholder commitment will likely hold the keys to success in the future. Transparency basically means taking the firewall down and reveal everything about the products from research, biological and chemical technological process and tests so that consumers can be better informed and make decisions about the products they consume. It will also lead to integrity of the company. Basically sharing information openly will welcome ideas and innovations from every angle. By analytically measuring and reporting the sustainability, Monsanto will engage everyone from employees to consumers to critics in the process of building a truthfully sustainable company. But unfortunately Monsantos checkered history as a chemical manufacturer offers the public little assurance about the accuracy and validity of the company pronouncements. The company manufactured virtually all the PCBs in the United States until they were finally banned in 1976, and taxpayers are still shelling out to clean up PCB-riddled waste sites. Monsanto also manufactured Agent Orange, which is linked to cancer and reproductive problems in Vietnam War vets. According to the Environmental Protection Agency, Monsanto is a potentially responsible party.  [15]   Better Strategies Model Monsanto needs to create a balance multi modal strategy to succeed in the development of sustainability. The four strategy process is: rational, symbolic, transactive, and generative. The symbolic mode involves managements creation of a convincing vision and clear corporate responsibilities mission. The rational mode relies heavily on strategic planning and reporting systems: For example corporate responsibilities and accountability based on performance. The transactive mode is based on interaction and learning; its center is communication across organizational boundaries. And the generative mode depends on organizational members is the entrepreneurial behavior. Sustainable development became a core aspect of Shapiros vision, and the strategy making process came to be dominated by the symbolic mode. Monsanto needs to build up and set up a balanced multimodal strategy-making process. The symbolic mode dominates all others. A better balance of strategic processes may help the company avoid the problems it has encountered in the past. Open connection between the rational mode and the symbolic vision of sustainability might have overcome some of Monsantos problems of inconsistency. Conclusions: Monsantos biotechnology may be the solution for the necessary means to diminish the environmental pressure of industrial agriculture. But even that biotechnology may indeed prove to be a necessary tool for achieving agricultural sustainability by no means is sufficient. Even Monsanto has taken the rights steps to be socially responsible. By increasing sustainability yield, developing ecological and educational programs, aid and tools for farmers and the participation in communities. Regardless of these efforts the company still has a lot to work on, like being more conscious about the consumers, transparency and business strategies.